Sports365 (Pulse Sports Pvt. Ltd.)

Abstract

The two-month summer internship program at the School of Management at Nirma University is an integral part of the two-year MBA program. SIP enhances our resume by providing us with a lot of knowledge in the business field. Thanks to our internship on campus, I had the opportunity to work with SPORTS365 (one of the earliest sports and fitness companies in India). In this report, I will share some experience and learning during my work in Sports365 from May 1, 2020 to June 30, 2020. I am a sales person in the management trainee-project "Sales Strategy Research and Channel Partnership with Schools365". I am responsible for helping us promote the new product line to a company called Schools365. The company is committed to introducing e-commerce for school-related products (such as uniforms, school bags, toys and school supplies, etc.) new product category. Therefore, my job is to analyze this new product category and its growth potential and help the company successfully launch it.