To Work as an Integral Part of the Salesforce (Cold Calling), Lead Generation via LinkedIn for both B2C as well as B2B Customers and to Document these leads, to promote social media channels of the company by working with the Digital Marketing Team, Work in a team to create and implement marketing strategies to Promote and Increase Sales

Abstract

For the first month, I had to work in the sales force and had to make a specified number of calls per day. For the first week the calling has to be done within my social circle and along with it, the training on “how to generate leads on LinkedIn” took place. This training was followed by sessions on How to make effective texts to promote products and services. For the first two weeks, the calling was done in the B2C segment. After two weeks, I generated leads on LinkedIn as well as from my social circle, documented and sent it to my guide, made calls to customers for digital marketing courses as well as made calls to corporates for digital marketing services (B2B sales) as my daily tasks. With the start of the second month, my emphasis as an intern moved slowly from salesforce to promotion and marketing dimension. I worked in a team of 6 members (1 business development intern, 1 digital marketing intern, and 4 sales and marketing interns) where I had to make creatives for social media platforms, create and brainstorm market strategies with the team which is followed by effective implementation of these strategies to promote and market DDMS and its platforms, courses, and services.