InfoAnalytica Inc.

Abstract

This report gives the information about various social media handles of InfoAnalytica Inc. The main aim is to analyse, rework and apply changes which are to be made to make the page more interactive & visually consistent. The report covers the overall situation of social media marketing platforms and its contribution on brand promotion & customer awareness of the company and its CSR handle also. They have Facebook, Instagram, Twitter & LinkedIn handles. My objective was to learn the insights of posts or content and understand the impact of social media for long run success. In this report I have included the organization’s activities & structure as well as my responsibilities. I have included creative contents designed under my profile. Moreover, this report contains discussion on the process of handling of social media pages by both business & CSR handles. I have shared in depth about the work done during the internship with few recommendations, learnings & challenges faced and the theoretical knowledge that could be related to the work during my summer internship at a reputed company like InfoAnalytica.