Please use this identifier to cite or link to this item: http://10.1.7.192:80/jspui/handle/123456789/5686
Title: Eco-literacy and Customer Purchase Intention Towards Green Products
Authors: Parashar, Sapna
Choraria, Sapna
Keywords: Faculty Paper
Faculty Paper, Management
Management, Faculty Paper
Green Marketing
Eco-literacy
Firm's Green Image
Purchase Intention
Issue Date: 16-Jul-2015
Description: Global Recession to Global Recovery: EPOCH Strategies for Marketing, Family Business and Entrepreneur, 2012 ISBN: 978-93-81361-73-3
URI: http://hdl.handle.net/123456789/5686
ISBN: 978-93-81361-73-3
Appears in Collections:Faculty Papers, IM

Files in This Item:
File Description SizeFormat 
SP_Eco-literacy and Customer Purchase Intention Towards Green Products.pdf96.27 kBAdobe PDFThumbnail
View/Open


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.