IR @ Nirma University
Keeping in tune the global developments we are creating an institutional repository using DSpace Software (Digital Library Software). We are archiving institutional knowledge like, faculty papers, theses, and dissertations in PDF format at DSpace. Students can access this digital information anywhere in the campus.
Please use this identifier to cite or link to this item:
http://10.1.7.192:80/jspui/handle/123456789/5718| Title: | The Effect of Globalization, Global Brands and Rural Marketing Strategies on the Rural Consumer |
| Authors: | Amarnani, Arpita Patel, Neha |
| Keywords: | Faculty Paper Faculty Paper, Management Management, Faculty Paper Globalization Global Brands Rural Marketing Culture Consumer Behaviour |
| Issue Date: | 16-Jul-2015 |
| Description: | NICOM 2012 |
| URI: | http://hdl.handle.net/123456789/5718 |
| ISBN: | 978-93-8136-68-9 |
| Appears in Collections: | Faculty Papers, IM |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| AA_The Effect of Globalization, Global Brands and Rural Marketing Strategies on the Rural Consumer.pdf | 134.25 kB | Adobe PDF |  View/Open |
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