IR @ Nirma University
Keeping in tune the global developments we are creating an institutional repository using DSpace Software (Digital Library Software). We are archiving institutional knowledge like, faculty papers, theses, and dissertations in PDF format at DSpace. Students can access this digital information anywhere in the campus.
Please use this identifier to cite or link to this item:
http://10.1.7.192:80/jspui/handle/123456789/5784| Title: | Private Labels in Lifestyle Retailing |
| Other Titles: | Area: Buying behaviour of Retail Customers |
| Authors: | Parashar, Sapna Choraria, Sapna |
| Keywords: | Faculty Publication Faculty Publication - IM Private Labels Lifestyle retailing Customer lifestyle Customer purchase intention |
| Issue Date: | 21-Jul-2015 |
| Description: | Proceedings of National Conference on Retail Excellence, Jagan Institute of Mgt: Excel India, 2011 ISBN: 978-93-81361-40-5 |
| URI: | http://hdl.handle.net/123456789/5784 |
| ISBN: | 978-93-81361-40-5 |
| Appears in Collections: | Case Studies |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| SP_Private Labels in Lifestyle Retailing.pdf | 163.65 kB | Adobe PDF |  View/Open |
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